Videos

Inside the Content Marketing Continuum

Clare McDermott, Chief Research Officer, Mantis Research, and Tricia Travaline, Chief Marketing Officer, Skyword, will walk you through the most interesting findings of this year-long survey of 1,000 global content marketers. Learn:

• Benchmarks for the practice of content marketing today
• The defining characteristics of the most successful content marketers
• Areas of focus for advancing your content marketing organization’s performance.