Global Video: Streamline Your Editorial Process
The Skyword Platform helps you systematize and streamline the editorial process, and make sure your Sao Paulo audience is as engaged with your central brand narrative as much as the readers in Frankfurt or Chicago. To ensure you deliver this messaging, create program-specific guidelines and editorial standards for contributors in different countries. Develop creative briefs that communicate your vision clearly. When every process is repeatable and every document is contained in one place, you’d be amazed how much easier it is for everyone to sync with one another and speak with the same, unified voice.